Make + Facebook
Post to Facebook from Make
Send Facebook posts from Make to BrokenPost. Your workflow builds the post, BrokenPost posts it to Facebook at the time you set.
How to connect Make to Facebook
- 1
Connect Facebook in BrokenPost. Sign in with Facebook and pick the Pages you manage.
- 2
In BrokenPost, open Plugins and copy your API key.
- 3
In Make, add an HTTP module that calls the BrokenPost public API.
- 4
Put your API key in the Authorization header.
- 5
Map fields from earlier modules into the post content and date.
Facebook workflows to build in Make
Each one ends with a step that sends the post to BrokenPost.
- “When a new row is added to a spreadsheet, schedule a Facebook post with its text at the time in the row.”
- “When a new blog post shows up in your RSS feed, schedule a Facebook post that links to it.”
- “When someone submits a form, save a Facebook post as a draft for your team to approve.”
- “When a product is added to your store, post it to Facebook the next morning.”
What happens next
- 1
Your Make workflow starts from its trigger, like a new row, a form or an RSS item.
- 2
It sends the text, the date and the channel to the BrokenPost public API.
- 3
BrokenPost pulls in any media and saves the post on your calendar, as scheduled or as a draft.
- 4
At the set time BrokenPost publishes it to Facebook. If Facebook rejects it, the post shows as failed with the reason.
Facebook limits to build for
Keep each post inside these limits. If Facebook rejects one, it shows as failed on your calendar with the reason.
| Characters | 63,206 characters |
|---|---|
| Media | Text only, photos, or 1 video |
| Stories | Need a photo or video, each one is its own story |
| Video title | Optional, for video posts |
| Accounts | Facebook Pages |
Facebook settings you can send
Send them with the post in the Facebook settings.
- Post or story
- Link preview URL
- Colored text background
- Video title
If Facebook rejects a post
The post shows as failed on your calendar with one of these messages.
| What you see | How to fix it |
|---|---|
| Page publishing authorization required, please re-authenticate | Facebook needs you to approve the page again. Reconnect Facebook and pick the page. |
| Cannot post Facebook.com links | Facebook blocks links to facebook.com in posts from apps. Remove the link or share the post on Facebook directly. |
| Content violates Facebook Community Standards | Facebook blocked the text or media. Change the content and try again. |
| Access token expired, please re-authenticate | Reconnect Facebook in BrokenPost. Your scheduled posts stay in place. |
Good to know
- A story needs at least one photo or video.
- BrokenPost posts to Facebook Pages, not personal profiles.
- Send the post as a draft when you want someone to check it in BrokenPost first.
Questions people ask
Can Make post to Facebook?
Yes, through BrokenPost. Connect Facebook in BrokenPost, then send posts to the BrokenPost public API from Make.
What are the Facebook limits?
63,206 characters. Text only, photos, or 1 video. If Facebook rejects a post, it shows as failed on your BrokenPost calendar with the reason.
Can Make schedule Facebook posts for later?
Yes. Send a date and time with the post and it goes out then, or send it as a draft to check it first.
Is it free?
The public API works on every plan. The Free plan includes 1 account on every app and 20 posts a month. Paid plans start at $19 a month with unlimited posts.
Can I schedule posts to a personal Facebook profile?
No. Facebook only lets apps post to Pages. Connect the Pages you manage.
Can I schedule Facebook Stories?
Yes. Set the post type to story and add a photo or video. Each one goes out as its own story.
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