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BrokenPost vs Hootsuite
Hootsuite is a social media suite priced per user. BrokenPost is a scheduler for 32 apps that your AI agent can post to, with every app on every plan. Here is how they compare on price, apps and AI.
BrokenPost and Hootsuite side by side
Hootsuite facts are from hootsuite.com, October 2026.
| What you get | BrokenPost | Hootsuite |
|---|---|---|
| Lowest paid price | $19 a month, or $12 a month billed yearly (Creator) | $99 a month per user, billed yearly (Standard) |
| How the price grows | By accounts per app. Every plan gets every app. | Per user |
| Free plan | Yes: 1 account on every app, 20 posts a month | No free plan |
| Free trial | 7 days on paid plans | 14 days |
| Apps you can post to | 32 apps | Instagram, Facebook, X, TikTok, Threads, Bluesky |
| AI agents and MCP | MCP server on every plan, including Free. Works with 24 AI apps and agents, like ChatGPT, Claude, Cursor and Gemini. | Not on its pricing page |
| AI writing | Your AI agent writes posts and can make pictures and short videos | Wisdom, an AI teammate on every plan, plus AI posts and images |
| Brands, accounts and users | Creator 3 accounts per app, Pro 10 accounts per app, Team 25 accounts per app. Team members come with Team. | Standard covers up to 10 social accounts. Professional and Advanced have unlimited accounts. You buy as many user seats as you need. |
Who should pick which
Pick BrokenPost if
- You want your AI agent, like ChatGPT or Claude, to write and schedule posts for you.
- You want every plan to include all 32 apps, without paying per user.
- You want a free plan to start: 1 account on every app, 20 posts a month.
Pick Hootsuite if
- You want AI smart replies and forecasting on Professional.
- You want unlimited social accounts from Professional up.
- You want custom Enterprise plans for big companies.
How to switch from Hootsuite to BrokenPost
- 1
Sign up for BrokenPost on the Free plan.
- 2
Connect the same accounts you use in Hootsuite.
- 3
Move your scheduled posts. Copy them into the BrokenPost composer, or ask your AI agent to recreate them from a list.
- 4
Connect your AI agent once, like ChatGPT or Claude, if you want it to post for you.
- 5
When your calendar is full in BrokenPost, turn off posting in Hootsuite so nothing goes out twice.
What BrokenPost costs
Every plan includes every app and AI agents. Paid plans start with a 7-day free trial.
| Free | Free · 1 brand · 20 posts a month |
|---|---|
| Creator | $19/month or $12/month yearly · 3 brands · unlimited posts |
| Pro | $29/month or $19/month yearly · 10 brands · unlimited posts · +5 brands for $19/month |
| Team | $99/month or $49/month yearly · 25 brands · unlimited posts · +10 brands for $39/month |
Questions people ask
What is the difference between BrokenPost and Hootsuite?
Hootsuite is a social media suite priced per user. BrokenPost posts to 32 apps, includes all of them on every plan, and lets AI agents schedule posts through its MCP server on every plan.
How much does Hootsuite cost?
Hootsuite's lowest paid price is $99 a month per user, billed yearly (Standard), according to hootsuite.com in October 2026. BrokenPost starts at $19 a month, or $12 a month billed yearly (Creator).
Does Hootsuite have a free plan?
hootsuite.com doesn't list a free plan, only a free trial (14 days). BrokenPost has one: 1 account on every app, 20 posts a month.
Can AI agents post with Hootsuite?
hootsuite.com's pricing page doesn't mention an MCP server. BrokenPost has one on every plan, so ChatGPT, Claude and other AI agents can schedule posts for you.
How do I switch from Hootsuite to BrokenPost?
Sign up free, connect the same accounts, move your scheduled posts, then turn off posting in Hootsuite so nothing goes out twice.
Is there a free Hootsuite alternative?
Yes. The Free plan includes 1 account on every app and 20 posts a month. Paid plans start at $19 a month with unlimited posts.
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Write once. Post everywhere.
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