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BrokenPost vs Sprout Social

Sprout Social is a social media suite priced per seat. BrokenPost is a scheduler for 32 apps that your AI agent can post to, with every app on every plan. Here is how they compare on price, apps and AI.

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BrokenPost and Sprout Social side by side

Sprout Social facts are from sproutsocial.com, October 2026.

What you get	BrokenPost	Sprout Social
Lowest paid price	$19 a month, or $12 a month billed yearly (Creator)	$79 a month per seat, billed yearly (Essentials)
How the price grows	By accounts per app. Every plan gets every app.	Per seat
Free plan	Yes: 1 account on every app, 20 posts a month	No free plan
Free trial	7 days on paid plans	30 days
Apps you can post to	32 apps	Facebook, X, Instagram, LinkedIn, Threads, Pinterest, TikTok
AI agents and MCP	MCP server on every plan, including Free. Works with 24 AI apps and agents, like ChatGPT, Claude, Cursor and Gemini.	Not on its pricing page
AI writing	Your AI agent writes posts and can make pictures and short videos	Trellis, an AI agent with 100 credits per seat each month
Brands, accounts and users	Creator 3 accounts per app, Pro 10 accounts per app, Team 25 accounts per app. Team members come with Team.	Essentials and Standard have 5 social profiles. Professional and Advanced have unlimited profiles.

Who should pick which

Pick BrokenPost if

You want your AI agent, like ChatGPT or Claude, to write and schedule posts for you.
You want every plan to include all 32 apps, without paying per seat.
You want a free plan to start: 1 account on every app, 20 posts a month.

Pick Sprout Social if

You want unlimited profiles from Professional up.
You want Trellis, an AI agent, on every plan.
You want the Sprout API on Advanced.

How to switch from Sprout Social to BrokenPost

1
Sign up for BrokenPost on the Free plan.
2
Connect the same accounts you use in Sprout Social.
3
Move your scheduled posts. Copy them into the BrokenPost composer, or ask your AI agent to recreate them from a list.
4
Connect your AI agent once, like ChatGPT or Claude, if you want it to post for you.
5
When your calendar is full in BrokenPost, turn off posting in Sprout Social so nothing goes out twice.

What BrokenPost costs

Every plan includes every app and AI agents. Paid plans start with a 7-day free trial.

Free	Free · 1 brand · 20 posts a month
Creator	$19/month or $12/month yearly · 3 brands · unlimited posts
Pro	$29/month or $19/month yearly · 10 brands · unlimited posts · +5 brands for $19/month
Team	$99/month or $49/month yearly · 25 brands · unlimited posts · +10 brands for $39/month

Questions people ask

What is the difference between BrokenPost and Sprout Social?

Sprout Social is a social media suite priced per seat. BrokenPost posts to 32 apps, includes all of them on every plan, and lets AI agents schedule posts through its MCP server on every plan.

How much does Sprout Social cost?

Sprout Social's lowest paid price is $79 a month per seat, billed yearly (Essentials), according to sproutsocial.com in October 2026. BrokenPost starts at $19 a month, or $12 a month billed yearly (Creator).

Does Sprout Social have a free plan?

sproutsocial.com doesn't list a free plan, only a free trial (30 days). BrokenPost has one: 1 account on every app, 20 posts a month.

Can AI agents post with Sprout Social?

sproutsocial.com's pricing page doesn't mention an MCP server. BrokenPost has one on every plan, so ChatGPT, Claude and other AI agents can schedule posts for you.

How do I switch from Sprout Social to BrokenPost?

Sign up free, connect the same accounts, move your scheduled posts, then turn off posting in Sprout Social so nothing goes out twice.

Is there a free Sprout Social alternative?

Yes. The Free plan includes 1 account on every app and 20 posts a month. Paid plans start at $19 a month with unlimited posts.

More comparisons

See Sprout Social alternatives

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