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BrokenPost vs Metricool
Metricool is a social media planner and analytics tool priced by number of brands. BrokenPost is a scheduler for 32 apps that your AI agent can post to, with every app on every plan. Here is how they compare on price, apps and AI.
BrokenPost and Metricool side by side
Metricool facts are from metricool.com, October 2026.
| What you get | BrokenPost | Metricool |
|---|---|---|
| Lowest paid price | $19 a month, or $12 a month billed yearly (Creator) | $20 a month for up to 5 brands, billed yearly (Starter) |
| How the price grows | By accounts per app. Every plan gets every app. | By number of brands |
| Free plan | Yes: 1 account on every app, 20 posts a month | Yes: 1 brand, 20 posts a month, 30 days of analytics |
| Free trial | 7 days on paid plans | See metricool.com |
| Apps you can post to | 32 apps | Instagram, TikTok, YouTube, Threads, X, Twitch, Google Business Profile, Bluesky, Facebook, Pinterest, LinkedIn |
| AI agents and MCP | MCP server on every plan, including Free. Works with 24 AI apps and agents, like ChatGPT, Claude, Cursor and Gemini. | Official MCP server on every plan, including Free. Works with Claude, ChatGPT, Cursor, Make, n8n and more. |
| AI writing | Your AI agent writes posts and can make pictures and short videos | AI social media assistant on every plan |
| Brands, accounts and users | Creator 3 accounts per app, Pro 10 accounts per app, Team 25 accounts per app. Team members come with Team. | Starter goes up to 10 brands. Advanced goes up to 50 brands and adds team and client management. |
Who should pick which
Pick BrokenPost if
- You want your AI agent, like ChatGPT or Claude, to write and schedule posts for you.
- You want every plan to include all 32 apps.
Pick Metricool if
- You want analytics and competitor tracking.
- You want ads data next to your posts.
- You want MCP on the free plan.
How to switch from Metricool to BrokenPost
- 1
Sign up for BrokenPost on the Free plan.
- 2
Connect the same accounts you use in Metricool.
- 3
Move your scheduled posts. Copy them into the BrokenPost composer, or ask your AI agent to recreate them from a list.
- 4
Connect your AI agent once, like ChatGPT or Claude, if you want it to post for you.
- 5
When your calendar is full in BrokenPost, turn off posting in Metricool so nothing goes out twice.
What BrokenPost costs
Every plan includes every app and AI agents. Paid plans start with a 7-day free trial.
| Free | Free · 1 brand · 20 posts a month |
|---|---|
| Creator | $19/month or $12/month yearly · 3 brands · unlimited posts |
| Pro | $29/month or $19/month yearly · 10 brands · unlimited posts · +5 brands for $19/month |
| Team | $99/month or $49/month yearly · 25 brands · unlimited posts · +10 brands for $39/month |
Questions people ask
What is the difference between BrokenPost and Metricool?
Metricool is a social media planner and analytics tool priced by number of brands. BrokenPost posts to 32 apps, includes all of them on every plan, and lets AI agents schedule posts through its MCP server on every plan.
How much does Metricool cost?
Metricool's lowest paid price is $20 a month for up to 5 brands, billed yearly (Starter), according to metricool.com in October 2026. BrokenPost starts at $19 a month, or $12 a month billed yearly (Creator).
Does Metricool have a free plan?
Yes: 1 brand, 20 posts a month, 30 days of analytics. BrokenPost also has one: 1 account on every app, 20 posts a month.
Can AI agents post with Metricool?
metricool.com says: Official MCP server on every plan, including Free. Works with Claude, ChatGPT, Cursor, Make, n8n and more. BrokenPost has an MCP server on every plan too.
How do I switch from Metricool to BrokenPost?
Sign up free, connect the same accounts, move your scheduled posts, then turn off posting in Metricool so nothing goes out twice.
Is there a free Metricool alternative?
Yes. The Free plan includes 1 account on every app and 20 posts a month. Paid plans start at $19 a month with unlimited posts.
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Write once. Post everywhere.
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