Zapier + X
Post to X from Zapier
Send X posts from Zapier to BrokenPost. Your workflow builds the post, BrokenPost posts it to X at the time you set.
How to connect Zapier to X
- 1
Connect X in BrokenPost. Sign in with your X account. BrokenPost asks X for permission to post on your behalf.
- 2
In BrokenPost, open Plugins and copy your API key.
- 3
In your Zap, add a Webhooks by Zapier step that calls the BrokenPost public API.
- 4
Put your API key in the Authorization header.
- 5
Map fields from your trigger into the post content and date.
X workflows to build in Zapier
Each one ends with a step that sends the post to BrokenPost.
- “When a new row is added to a spreadsheet, schedule an X post with its text at the time in the row.”
- “When a new blog post shows up in your RSS feed, schedule an X post that links to it.”
- “When someone submits a form, save an X post as a draft for your team to approve.”
- “When a product is added to your store, post it to X the next morning.”
What happens next
- 1
Your Zapier workflow starts from its trigger, like a new row, a form or an RSS item.
- 2
It sends the text, the date and the channel to the BrokenPost public API.
- 3
BrokenPost pulls in any media and saves the post on your calendar, as scheduled or as a draft.
- 4
At the set time BrokenPost publishes it to X. If X rejects it, the post shows as failed with the reason.
X limits to build for
Keep each post inside these limits. If X rejects one, it shows as failed on your calendar with the reason.
| Characters | 280 characters (4,000 for verified (Premium) accounts, up to 100,000 for articles) |
|---|---|
| Media | Up to 4 pictures or 1 video per post, or text only |
| Pictures | Up to 4 per post |
| Video | 1 per post |
| Threads | Yes, every extra part is posted as a reply |
| Articles | Long-form articles, saved as a draft or published |
X settings you can send
Send them with the post in the X settings.
- Who can reply (everyone, people you follow, people you mention, subscribers, verified accounts)
- Post to an X Community
- Post or article
- Article title, cover picture and draft or published
- Made with AI label
- Paid partnership label
If X rejects a post
The post shows as failed on your calendar with one of these messages.
| What you see | How to fix it |
|---|---|
| You are not allowed to create a post with duplicate content | X blocks posts that match one you sent before. Change a few words, or add a picture, and schedule it again. |
| There must be a maximum of 4 items per post | Remove pictures until there are 4 or fewer, or send one video instead. |
| There can be maximum of one cashtag ($SYMBOL) per post | Keep one $TICKER per post and move the rest to a reply. |
| Publishing articles on X requires an X Premium subscription | Articles need X Premium on that account. Post it as a thread instead, or upgrade on X. |
| X rate limit reached, please try again later | X limits how often an app can post. Space your posts out by a few minutes and retry. |
| X authentication has expired, please reconnect your account | Open the channel in BrokenPost and click reconnect. Your scheduled posts stay in place. |
Good to know
- Regular accounts get 280 characters. Turn on Verified in the X settings of a channel to use 4,000.
- You can mix pictures or one video, not both, in one post.
- Threads are posted part by part, each one as a reply to the one before.
- Send the post as a draft when you want someone to check it in BrokenPost first.
Questions people ask
Can Zapier post to X?
Yes, through BrokenPost. Connect X in BrokenPost, then send posts to the BrokenPost public API from Zapier.
What are the X limits?
280 characters (4,000 for verified (Premium) accounts, up to 100,000 for articles). Up to 4 pictures or 1 video per post, or text only. If X rejects a post, it shows as failed on your BrokenPost calendar with the reason.
Can Zapier schedule X posts for later?
Yes. Send a date and time with the post and it goes out then, or send it as a draft to check it first.
Is it free?
The public API works on every plan. The Free plan includes 1 account on every app and 20 posts a month. Paid plans start at $19 a month with unlimited posts.
Can I schedule an X thread?
Yes. Add more parts under your first post. BrokenPost posts the first part at your time, then each next part as a reply.
Can I schedule X articles?
Yes. Set the post type to article, add a title and a cover picture, and choose if it goes live or stays a draft on X.
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